Which Magento 2 hosting platform is right for my business?

If you are looking to build a powerhouse eCommerce site, you would certainly do well to harness the power of Magento 2. Built for scalability and custom implementation, with hundreds of marketplace addons ready to architect your site just how you need it, it is no wonder that Magento has risen from the masses to … Read more

Gutenberg: Big Changes are Coming to WordPress

The pending release of WordPress 5.0 will formally introduce the Gutenberg editor and, along with it, a new paradigm for WordPress users and developers. The countdown to version 5 is getting short (the current version as of this writing is 4.9.6). And since WordPress is the most popular website platform on the internet, there are … Read more

WordPress and Social Media for Small Businesses

In this day and age, quite literally everyone and their grandmother is on social media, including businesses like yours. Having an active social media presence is almost as important as having a website and a lot of consumers will question your legitimacy if that is not the case. Social media marketing can be a great … Read more

Magento: the Importance of Lean Development Practices

Here at Watermelon, we regularly work with Magento (or WordPress) projects starting from the ground up by estimating project costs, implementing Content Management System (CMS) solutions, creating and deploying site designs, and working with product, customer, order, and content data for a variety of eCommerce, membership-driven and boutique web sites. Magento and WooCommerce are favorites … Read more

Top Reasons for having a WordPress development site

WordPress remains the most popular content management system (CMS) in the world, mostly due to the ease in which the site can be customized. There are limitless possibilities as to what one can do with a WordPress site, from selling products via WooCommerce to hosting membership-based forums. The low cost of most WordPress plugins and … Read more

4 WordPress Plugins to Improve Content Workflow

WordPress was born as a blogging platform, and though it now easily tackles complex functions such as eCommerce, event management, and membership systems, among countless others, it still shines bright as an easy to use content management system for the masses.  However, even though it comes out of the box pre-equipped with everything you need … Read more

Increase Your Newsletter Subscriptions with a Free Download

It seems like every site these days prompts you to sign up for an email newsletter. And it’s no surprise; a newsletter is a great way for you to communicate with your visitors and let them know the latest news, upcoming events, and new offers and promotions. But with so many opportunies online to sign … Read more

Typography and Web Design

Often overlooked for its more exciting design counterparts, typography plays an integral part in creating the tone and overall experience of any successful website. As Oliver Reichenstein so astutely put it, “Web Design is 95% Typography”. So we better pay attention to how to do it well. The Basics Typography is the art and science … Read more

CLOSE