A lot of businesses think of their website purely as a marketing tool designed to attract customers and neglect another very important benefit – making your office staff happy. There are actually countless ways in which your WordPress site can help the efficiency of your back office. The most important is the ability to collect … Read more
We have been using WooCommerce Subscriptions on WordPress sites for quite some time. It has generally served our clients quite well and is relatively easy to implement, especially if you are already using WooCommerce. However, we have discovered some significant drawbacks to using the default PayPal payment option. You may want to reconsider using it when building a new WooCommerce Subscriptions site.
If you think subscriptions aren’t a good fit for your WordPress website, you might want to take a minute to consider all the possible uses for the subscription model. It’s easy to hear the word “subscription” and dismiss the topic because you associate it with traditional subscriptions to things like magazines, newspapers, etc. But the subscription model is far broader and much more versatile than that.
Any Magento store owner knows that Magento is a very powerful and useful system. However, that power also comes with significant challenges, especially when compared to simpler platforms like Shopify or WooCommerce. These challenges multiply when you use the Magento Cloud. With the expiration of Magento 1 support, many Magento store owners are scrambling to upgrade their sites to Magento 2. Unfortunately this is far from trivial and in our experience is almost always a very long and challenging task. It is understandable if a Magento store owner may be thinking about migrating from Magento.
E-commerce can be complicated, tricky and is absolutely essential for many modern websites. Sometimes, we encounter clients for whom getting things set up right the first time was so challenging that they just don’t ever want to mess with it again, let alone try to migrate to a new site or even a new platform. So they end up settling for what “works” instead of figuring out how to make it better.
A major consideration when creating an online store is connecting it to other applications required by your business. You may have accounting software that needs to be directly integrated with your Ecommerce store. Similarly, your inventory management software must be synced to the website for accurate stock levels. This may seem daunting, but fortunately Magento is more than ready to handle whatever integration challenge you may throw at it.
Website visits and WooCommerce customer engagement are without a doubt essential for your growing your business. But blanket email blasts and re-marketing campaigns are only part of the solution. You can’t be certain your email blast will be relatable to every member of your segmented email marketing list. Advertisement campaigns and user tracking help, but … Read more
As we all know, one of the best aspects of shopping online is avoiding paying sales tax (with exceptions for making purchases on a site with a physical presence in your state). Depending on where you live, that can translate into significant savings over the course of a year compared to purchasing the same items … Read more
Are you running a WordPress site that requires a secure user area with protected content? Do you have private content that only members of your association can access? Do you provide a fee-based business that has need-to-know documentation for your clients? WordPress doesn’t provide this feature by default, but it does provide user role access … Read more