Mark L
The security of personally identifiable information (PII) is an important and often overlooked consideration when gathering customer data through a web-based form. Understanding and managing personally identifiable information is getting a lot more focus in light of the recent GDPR laws coming into effect. PII is defined as: “Any information that permits the identity of … Read more
One of the biggest reasons we recommend WordPress as the go-to content management system (CMS) for our clients, is that it’s easy to manage your own content. We want to put as much power in the hands of our customers as possible to not only create and edit content, but also to control the layout … Read more
You’ve never heard of a content management system or WordPress, and if running a storefront, the term ‘Magento‘ only makes you think of a 16 color box of crayons. Your site takes up less than half the width on your desktop screen yet requires endless horizontal scrolling on your phone. You haven’t updated it in … Read more
Many of our clients prefer a ‘hands-off’ approach to their websites and let us handle even small content updates, which we are always happy to do. However, we encourage our clients to take advantage of the easy to use WordPress admin interface to manage their own content. Creating and editing pages, posts, and media items is very … Read more
WordPress has evolved substantially from its early days as a simple and user friendly blogging platform. Nowadays, WordPress sites account for about 28% of the web, and represent everything from powerful eCommerce platforms to complicated membership sites. We’ve implemented user forums, location finder maps, location-specific multisites, events management, donation forms, image and video galleries, hundreds of … Read more
There is no better way to promote your products or services to potential customers than with engaging video content. Conversely, there is no better way to frustrate and send that potential customer elsewhere than to present them with a broken or buffering video, or simply a very slow loading website due to video content. So … Read more
WooCommerce: E-commerce powered by WordPress WooCommerce is a powerful ecommerce solution for WordPress. Woo’s feature set is impressive out of the box , but what is perhaps most useful is the number of WordPress plugins you can add to further enhance your storefront for your customers, and maximize the efficiency of running the store for … Read more
Virtually every modern website nowadays features a rotating image section at the top of the site to highlight content or calls to action. These content areas are referred to as sliders, and WordPress features a wide variety of plugins to manage the display and management of these important eye catchers. We at Watermelon Web Works have had … Read more
WordPress is the most powerful and flexible content management system available, but to be sure you are reaching your target audience, it is also important that you have an active social media campaign where you present your content. Sites like Facebook, Twitter, LinkedIn, YouTube, Google+, and Instagram are powerhouses when it comes to building your … Read more
One of the great features of WordPress is that the content (data) and presentation (look and feel) are separated, making it relatively easy to change the ‘skin’ of your website without making any changes to the content you already have in place. While all of the content for your site is stored in the WordPress … Read more