Mark LWordPress is the most powerful and flexible content management system available, but to be sure you are reaching your target audience, it is also important that you have an active social media campaign where you present your content. Sites like Facebook, Twitter, LinkedIn, YouTube, Google+, and Instagram are powerhouses when it comes to building your … Read more
One of the great features of WordPress is that the content (data) and presentation (look and feel) are separated, making it relatively easy to change the ‘skin’ of your website without making any changes to the content you already have in place. While all of the content for your site is stored in the WordPress … Read more
Over the last 13 years that we’ve been building great websites for great people, we’ve worked with dozens of different content management systems (CMS). Of these, the platforms that we’ve worked with the most are the ‘big three’: WordPress, Joomla, and Drupal. As of this writing, WordPress accounts for 58.7% of the market share of … Read more
We often talk to our clients about how powerful WordPress is, and that it has grown leaps and bounds from its humble beginnings as a blogger-centric platform. One great example of the robust nature of WordPress is the ability to create a network of sites all driven with a single WordPress installation by using the … Read more
A couple of weeks ago Paul, Clint, and I attended WordCamp in San Fransisco. WordCamps are held all over the world, but the annual one in San Fransisco is the big convention where WordPress experts and enthusiasts (okay, nerds) all get together to talk about new and exciting features of WordPress and the web in … Read more
No matter what your business, having a blog on your website and actively blogging is one of the best things you can do for Search Engine Optimization (SEO) and to help build your brand. We love the flexibility and ease of implementation that WordPress offers as a blogging platform (did you know that you can … Read more
Structured data is a new tool for the search engine optimization web developer, and something that you absolutely need to be using in order to keep your site at the top of search engine results. There are three main kinds of structured data available for use: microdata, microformats, and RDFa. Since microdata is the structured … Read more
Just like anything else you spend money on for you business, a good website is an investment, and one that should ultimately pay for itself. At Watermelon, we are acutely aware of this, and have been working with new and existing clients to maximize the return on their investment for 12 years. When I make … Read more
WordPress is the most popular content management system on the planet. That means that there is a whole ecosystem (more than 26,000 of them) of plugins developed for the platform. Here are five that we recommend to our clients and use often. Events Manager Events Manager is a full-featured solution for managing events and locations, … Read more