The Road to Magento

e-commerce: from a cannabis sale to everyday use. “The seminal act of e-commerce” took place in 1971 over ARPANET (an ancestor of today’s internet). Of all things, it was used to arrange a cannabis sale between students at the Stanford Artificial Intelligence Laboratory and the Massachusetts Institute of Technology. It then took almost a decade for … Read more

5 Reasons Why Your E-Commerce Site Isn’t Working

You’ve got a great product, a solid business model, and your website is up and running, and yet… the sales aren’t coming in. What gives? In this article we take a look at some of the most common issues that can torpedo your e-commerce site. 1) No clear focus for your store: Can you describe … Read more

Keeping Your WordPress Website Secure in an Insecure World

With data breaches, hacks, identity theft, and cyber espionage becoming near-constant fixtures in the news, the very idea of cybersecurity is beginning to look somewhat suspect. After all, if megalithic institutions like the US Federal Government, Sony, and Target can’t cover their bases, what hope does your website have in protecting its data? This can … Read more

What’s in a name: Secrets to a great URL

It’s no secret that the setup for your website determines how easily people can find it online; in fact, it’s the core concept of Search Engine Optimization (SEO). What is less commonly known is that a huge part of getting more traction on your website happens before anyone, from visitors to Google’s indexing bots, even … Read more