Membership Websites

Question: We have a small membership that uses our website regularly. They currently pay us by sending in a check or credit card annually, and we process those payments as part of the membership. We have content that we’d like to make available to members only, and we see some possibilities for different levels of … Read more

Enhancing Magento Performance

Magento is fast becoming an industry leader in open source ecommerce. Its native ability to administer multiple stores from a common backend and powerful built in features makes it a popular choice for medium and large scale businesses. However, the gain in power comes at a substantial price: performance. Magento’s complexity requires a great deal … Read more

Website redesign

Reasons for website redesign range from “Our current website is keeping us from achieving our business goals” to “Hey, why do we still have a spinning globe on this website? Is it 1999?” and everything in between.  Regardless of the motivation for a site redesign, we at Watermelon Web Works bring twelve years of experience … Read more

PCI Compliance for Ecommerce websites

Steps to PCI compliance The convenience of Ecommerce for both buyers and sellers is hard to beat. However, there are risks involved every time credit card data is transmitted over the Internet. In an effort to mitigate risk and protect themselves from fraud, credit card companies created the Payment Card Industry Data Security Standards (PCI-DSS) … Read more

E-commerce: Improve Your Conversion Rates

Conversion rates. If you are a seasoned ecommerce entrepreneur, you know them well. On an e-commerce site, in its simplest form, conversion rate means “how often do people buy from your store instead of just visiting it”. This list will give you one or two (or eleven) ways to increase your e-commerce conversion rate: Charging … Read more